6 Reasons Why Most Retailers Choose Magento for Ecommerce Development
According to Statista, global
eCommerce revenues are forecasted to grow to $4.88 trillion in 2021. This
prediction is empowering online retailers to meet the changing demands and
expectations of online consumers. Ecommerce merchants and business owners are
also looking for the best eCommerce platform which is flexible and able to
adapt to constantly-evolving consumer needs. In past few years, Magento has
proven to be the most powerful and reliable shopping cart preferred by most
retailers and ecommerce development companies.
Founded in 2008, Magento has
today become the most recommended ecommerce platform. Despite the number of
products in your catalogue or the size of your business, Magento can manage all
your tasks. Let’s take a look at some of the main reasons that make Magento an
ideal option for developing eCommerce websites:
Open-Source
Magento is an open-source
platform which allows programmers to modify or change the code according to
business requirements and needs. Being a highly flexible
framework, Magento allows developers to easily add new and latest methodologies
to make the online store fast, performance-oriented, and more efficient.
The
platform supports hassle-free customization of products, shopping carts, etc.
SEO-Optimized
One of the main advantages
associated with Magento development is that it is an SEO-friendly platform. It
comes up with a wide range of SEO features which included sitemaps, layered navigation,
search engine friendly URLs, descriptions, and many more.
Wide
Range of Features
Whether it's about marketing or
customer segmentation, Magento comes with a wide range of features. These
exciting features make it easy to work with several valuable tools such as
Google Content APIs, customer groups, newsletter management, coupon codes, and
product bundles. Some other useful features are as follows:
·
Site Management
·
Catalog management
·
Payment and shipping
·
Order management
·
Gift registries
·
Catalog and product browsing
·
Persistent shopping
·
Mobile Commerce
·
Private sales Store Credit
·
Marketing, promotion, and conversion
High
Performance
Query processing time and loading
speed must be considered while measuring the performance of an eCommerce
platform. Even a few seconds of delay in processing the customer's request can
ruin the potential of your e-store. High-end catching method of Magento and
other DB optimization procedures give the retailers no scope for facing
customer complaints.
Payment
Every customer adores the payment
methods offered by Magento-powered websites. With a one-click pay option, it
allows shipping to other addresses and guest checkouts. Authorize.com, PayPal, eBay,
Quickbooks, and other popular gateways make the checkout process easier and
safer.
Multilingual
and Multi-Currency
If you are planning to come up
with a multilingual online store which deals globally, Magento is an excellent
choice for you. It offers multi-language and currency features with
international support and order management. Moreover, Magento allows you to
handle multiple eCommerce websites from a single admin panel, saving you a lot
of time and efforts. It is easy to manage billing tasks, inventory,
order management, customer records, etc. with a single dashboard.
So, these are some of the
advantages which make Magento development no. 1 choice of most retailers. When
you develop your eCommerce website with Magento, you will see a considerable
rise in conversion rates, customer service, and customers' trust. In order
to avail the great benefits of Magento, you should choose a creative Magento development company. With a
creative development firm, you can assure to get a professionally-developed
ecommerce website.