Myths most people have about WordPress development


WordPress is one of the most popular CMS in the world with powering more than 23% websites created till date. It is easily accessible, reliable and secure as well. Even a non-technical person can also make changes to their website or blog without any complications. WordPress enables the developers to create a fully functional website and mobile application with complete responsiveness.

If you are new for WordPress Website development you must have heard a lot of things about WordPress, some are true, and some of them are less than the whole truth. With thousands of sites in the world, WordPress doesn’t have to prove anything. Small business owners who require a website mostly opt for WordPress as they found it a perfect solution for their website, but most of them leave it as they think it isn’t a right choice. In spite of having numerous features, there are few people who suspicious of using WordPress for their website development. No CMS is right for every site, but WordPress may act as cheapest, easiest and very functional option for it. These misrepresentations are referred as “WordPress Myths”. These myths are sometimes entirely fictitious or are exaggerated conception. 

Here are the common myths people have about WordPress Development:

It is just a blogging platform- WordPress was initially launched as a blogging website. However, in few years, it has emerged and grown as a powerful CMS. It is not just limited to the blogs, but one can build its website, develop and can update it with thousands of available themes and plugins. WordPress is a reliable platform which people can use to create their personal websites, e-commerce stores, and a business site with ease.

It isn’t secure- WordPress is an open source platform and it easily available as well, these things doesn’t make it insecure. Hackers try to exploit even the smallest vulnerability in any website, it not just about WordPress. As WordPress is a well-known platform hackers try to breach the security of it in large number. There are various plugins available for WordPress that can increase the security of a site.  Moreover, keeping themes and plugins regularly updated and creating full site backup can keep the hackers away.

Inadequate for e-commerce websites- Most of the people have this misconception about WordPress that it is inadequate for an e-commerce website. While creating an e-commerce site, people tend to opt for Magento or OpenCart, instead of WordPress.  Originally WordPress was not designed to handle stores and products, but now there a large number of frameworks and plugins available that can convert it into a secure and reliable e-commerce solution. One can easily build a fully functional WordPress based e-commerce website with using WP e-commerce, Woocommerce, and easy digital downloads.

WordPress is Slow- Websites are no more just about the HTML pages, graphics and CSS working together. Nowadays, new technology has arrived that has grown the size and functionality of the websites. This idea may force you to believe that WordPress can slow down the server, but it is not true.  The truth is, WordPress uses the top web standard that makes it fast to setup and work as well. Slow speed is usually due to cheap hosting or bad coding of plugins.  Cheap hosting hosts your site with various other sites on the same server which lead to the slow speed of your website. Just choose a good WordPress hosting along with renowned plugins.

It isn’t Responsive- People always say that WordPress can’t support advance functionalities of the web. If the theme is built to be responsive, it will be. If your theme is responsive, the site will automatically change as per the size screen of the visitor. Responsive themes can be easily found on marketplace like Elegant Themes, My Theme Shop or Themeforest. Moreover, WordPress mobile plugins and mobile friendly versions of the website will work for you.


WordPress is prominent, easy and scalable CMS. It has a huge market share and a great community that is working for the future of WordPress. But people have many misconceptions about it, such as it is can be used just as a blogging site, it is not adequate for e-commerce, it is not responsive, it is not secure, etc. But the truth is WordPress is secured, robust, reliable and flexible, one just has to use it in a right way.

If you are looking forward to hire WordPress developer in order to get an Amazing website then contact Baymediasoft.

Why should you prefer WordPress?


Do I really need to switch my website to WordPress? Isn’t my existing site good enough? Is WordPress CMS completely secured? You may have asked yourself all these questions several times while thinking about switching your website to any other CMS. Today, more than 74 million sites websites are created using WordPress. This powerful content management system has become a popular among businesses because due to its easiness and security.

WordPress plugins provide you an opportunity to add amazing features to your website without hiring a developer. Although one can still use WordPress to write a blog. But, nowadays it is widely using for creating fully functional websites and mobile applications.

In this article, you will find out some reasons that why you should prefer WordPress.

Plugins

Plugins are significant parts of the WordPress. Users can enhance the functionality of their website while using plugins. They can be the great option for your websites as they allow for tons of customization options. Some widely-used WordPress plugins are Akismet, Robots meta, All in one SEO, SEO friendly images, etc. It is easy to find and install the right plugin to your website. You can take help or hire WordPress Developer in configuring the right plugin for your website.

Thousands of professionally designed themes

WordPress provides a large number of professionally-designed website that can change the feel of your site. All of these themes allow you to develop the most engaging website without hiring an expert WordPress developer. There are more than 2000 themes available for free.

Search engine friendly

WordPress is an SEO-friendly content management system that solves several SEO issues. With its free Yoast SEO plugin, you can make your website more search engine friendly.

WordPress is Fast & Secure

The WordPress is created with the best code standards and security in mind in order to make it fast and secured. The CMS gets regular updates intended to improve the security holes. Besides, you can improve the security of your website easily while using plugins such as iThemes Security.

WordPress is ready for the mobile web

If you think your users are landing on your website from the desktops, then think again. The usage of mobile has been increasing significantly. So, your site must work well on the smartphones, tablet, or other mobile devices. Most WordPress themes are created to be mobile-friendly; all you need to do is choose the most suitable theme that suits your business niche.

So, these are some of the advantaged of choosing WordPress for creating your website. If you are looking forward to launch a website for your business, then you must go with the WordPress.

Summary

WordPress provides a large number of themes, widgets, and plugins that can help you creating amazing websites. Let’s check out some significant advantages associated with it.  If you are looking for a WordPress development Company in order to get an Amazing website then contact Baymediasoft an offshore WordPress Development Company.

What to consider while choosing an E-Commerce WordPress Theme for your Website


WordPress is an amazing platform as you can build a website with absolutely no technical knowledge and experience. But what about selecting a theme design for your E-commerce website? Which one is the best option for you? The answer is related to your company need, and it varies from person to person. You can take help from WordPress Development Company to choose best suitable theme for your business need.

With almost unlimited pool of WordPress themes, choosing the perfect one for your site is overwhelming. It may lead you to opt for a low-quality theme as well. In places, where you have a number of choices you should pay attention to the exact needs. The below post shares some of the most important features to consider while choosing an ecommerce WordPress theme for your website.

Define your Goals- It’s tempting to go ahead with an excellent looking theme and call it a day. But if it doesn’t align with your business needs, theme customization can become a costly affair. Before opting for an E-commerce WordPress theme, it is necessary to discover about your business. You should decide what the most important aspect of your website is and choose accordingly.

List down the Required Features-If you don’t want to make big changes in your Ecommerce theme after installing it; the better option is to go for a theme that contains major features you require. To avoid such mess, list down the main features that are most important for you and search accordingly.

When searching for a new Ecommerce theme, whether for an existing website or a new one, your needs of the template will be the main factor when making a decision.

Design and User Experience- The primary purpose of a theme is to make your E-commerce website look beautiful and show off the brands you are selling in the best way possible. You can search for the best designs from the pool of themes, then spend some time in understanding the demo and finally choose the theme which is compatible with multiple browsers.

Responsiveness is not an option anymore- Nowadays, a number of relevant traffic on E-commerce is generated from tablets and mobile devices. Search engines like Google and Yahoo show mobile friendly websites on top, which is the reason it is essential for websites to be responsive and mobile friendly.

SEO Friendliness- When integrated with SEO plugins, WordPress becomes most SEO friendly CMS around.  A beautiful theme with poor codes can affect the site performance; so many E-commerce WordPress themes are already optimized for SEO. While opting for a theme, look the description with SEO optimized or SEO friendly but don’t trust blindly.


When searching for a new Ecommerce theme, whether for an existing website or a new one, your business needs will be the main factor while making a decision. You need to analyze your needs first, then list down the required features, focusing on the responsiveness, SEO optimization, and User experience. Off course no theme is perfect, but the above write-up can help you choose the better one.

If you are looking forward to hire WordPress developer in order to get an Amazing website then contact Baymediasoft.

3 Ways - How Magento 2 Checkout Prevent Empty Shopping Carts?


Whether you are a novice or an expert, you likely put a lot of effort to increasing sales of your eCommerce. You create and plan to sell a product, or products, which you find is a need. Then, you design a Magento ecommerce website with the captivating look and feel to display the products on the cyberspace. You conduct campaigns and promotions to boost sales and further invest in social media and email marketing to drive more traffic.

Still, for sales you lag behind as they are slow. Your website traffic might be high, but without purchasing anything too many customers drop. Though it is an obstacle, it might be related to the checkout process. This problem pertains how an ecommerce leads the visitors through the checkout procedure. A pleasant checkout experience is straightforward and instant, at the same time safe and secure.

The sole solution to this problem for growing sales is creating a checkout process which works comfortably for the customer, making it simpler for him to finish the purchase. Even any effective marketing cannot compensate for a bad and complicated checkout experience.

Luckily, for stores powered on Magento 2, owners don’t have to create the perfect checkout process. While designing, Magento considered the need of improved cart system which it provides as an excellent feature in Magento version 2.0.

How Magento 2 simplifies the Checkout Experience?

In 5 productive ways, Magento 2 makes the Checkout process great and simplified.

·        Fewer Steps in the Checkout Process

As compared, the checkout process in the Magento 2 is much quicker than in Magento 1. Earlier checkout used to finish in 6 steps with Magento 1. Now it is simply in two phases.

Lowering the number of steps accelerates the checkout process, making it less possible for a customer to drop. It also overcomes the client's disappointment as now people don’t have to complete out so many forms in between.

This reduction in steps also acts as a bonus for customers accessing the site through mobile as inserting data into various fields is more tiresome on a small limited screen.

·        Hassle-Free Checkout

When customers start the checkout on the Magento 2, nothing much distracts them on the page. Only the company logo, the shipping, and payment tabs are present on the Checkout page. The intention of designing the Magento 2 checkout page is pretty simple. There are fewer things to deflect and confuse customers. The concept is simple behind creating a fabulous checkout process.

·        Automatic checkout for guest

When shoppers enter the checkout page on Magento 2, they are directed to a guest checkout page. In the first step, they need to insert an email address. If it matches with an existing account, the shipping, and the billing information is automatically fetched.

This feature eliminates the previous process of choosing between checking out as a populated or as a guest. Further, it drops a step in the experience, making checkout swifter.

Conclusion

Plenty of reasons answers why customers drop carts, some of them can be succeeded by concentrating on building a better checkout process. The new Magento 2 platform overcomes some of those problems. With Magento 2, the checkout process is swifter and less complicated. Customers can quickly pass from cart to executed order in a shorter time.


If you are looking forward to hire Magento developer in order to get an Amazing website then contact Baymediasoft an offshore Magento ecommerce Development Company

WooCommece: The Easiest Way to Come Up with an Amazing Ecommerce Website

woocommerce eCommerce website


According to the recent research, the e-commerce sales is going to rise by 18.3% to $1.298 trillion in 2016 and will continue to expand in upcoming years. E-commerce websites and online marketing are transforming the perspective of a traditional offline business method. Most business owners and startups are putting efforts to come up with an online business.

With the availability of several platforms to develop an e-Commerce website, it gets confusing for startups to choose the best one. Being a business owner, you need to go through a wide range of information to choose the ideal platform. If you are comfortable with WordPress, then you can create an amazing e-commerce website while using WooCommece plugin. 

The popularity of WooCommerce is increasing on a daily basis because of its robustness and high-functionality. It provides you with several advantages, some of them are listed below:

It’s Free

WooCommerce is available for free; you don't need to pay anything for using this. Notwithstanding, being a free WordPress plugin, WooCommerce provides great features that are easy to use and implement. You can easily use this plugin without having to know all the complicated technical details.

Engaging Designs with full customization

Today, 20% of all the startup websites are created using WooCommerce platform as it offers several appealing themes to the developers. It is easy to customize the themes by changing CSS styles, modifying the codes. This modification will make the site look more attractive.

Analytics for a better focus

WordPress web development with WooCommerce allows you to use analytic on your website. The analytical tool fetches the details such as total sales, sales per dates, average order totals and other details that will help you focus on the underperforming areas.

Simple yet professional

If you have already worked on WordPress and its plugins, then working with WooCommerce would be an effortless process for you as it is very easy to use. Several tools of WooCommerce allows you to view orders, update order status, apply discounts, and other tasks that you can find with any professional platform. It also provides you an opportunity to use tax settings, shipping, coupon code, and many more.

Undoubtedly, WooCommerce is the right option for those looking forward to start an e-store in the easiest way and less time. It is also the best platform for the startups as it is simple and highly reliable regarding its support system. Despite WooCommerce still has few advanced possibilities that make a website more functional and enticing.
Being a business owner, you should not take the pain of sticking into the coding language. Simply, hire WordPress developer and get the best website created all according to your needs and preferences.

Author Bio:

Ankur Purohit is an enthusiastic writer and WordPress developer. He is working with Baymediasoft- a Top Mobile App development company. He loves sharing information regarding mobile app development and Custom WordPress development.

Mobile App Marketing - The big step after developing your mobile app

Mobile App Marketing - The big step after developing your mobile app


The idea of an app and developing it successfully is just not enough in today’s crowded marketplace. We can see businesses releasing apps with not enough market research, not collecting feedback from the users and without any effective mobile app marketing strategy.

This brings not so effective results for their businesses, if mobile app marketing is not the part of your mobile application development strategy, then you need to plan for it as soon as possible.

You will require a proper app marketing plan, as developing a unique and engaging app can ensure app popularity, but your app cannot move ahead without proper marketing. Your app must be visible to the targeted users; it will make you stand out from the crowd.

Some of the ways by which you can market your app are as follows:
  • ·       Create a Buzz- With the fierce competition in the mobile app world, you require to make your app visible to a large number of people. You need to start talking about it and create a strong buzz so that people wait for its launch. Creating hype for your app will make audience download it on first place.
  • ·       Using Social Media- Promoting your app through business social media makes it go viral before launching in the marketplace. Facebook, Twitter and Google + are the biggest platforms, for reaching out your audience at large. Target users will have a personal connection with the app, and as soon as it is released, they can’t wait to get their hands on your app.
  • ·       App store optimization- App store optimization is a process to optimize your app to rank higher in the relevant app store. The higher your app ranks more it reaches to the potential customers. It is similar to search engine optimization, where you can find out the keywords your target audience is using to search apps that are same to yours. As the number of downloads will increase for your app, the better it will be for your ASO.
  • ·       Press Release- Create and submit a press release for your app on various famous sites, to make it a big event. A good professionally and technically written press release will work for you. As it is one of the best ways to publicize and announce your app, it must be included in your marketing strategy.
  • ·       In-App Advertising – Businesses must look for app landscape and should focus on apps that are frequently used. Various apps such as Twitter allow mobile advertising or you can say in-app advertising. This will help you to distribute your app quickly among the audience.

Your app won’t be able to survive in this cut-throat competition if it doesn’t have a balanced mobile app marketing plan. If you want to earn the return from your business app, then you have to invest in app marketing.

You can hire the best mobile app development company in India which specializes in app marketing. Baymediasoft has a successful track record and previous experience in Mobile App Marketing.

Why your business should have a multiplatform mobile app

Multi Platform Mobile App Development

Starting a business involves various risks including financial and psychological or both. To achieve better results, it is necessary for the businesses to have maximum possible exposure. Only having a web presence is no longer sufficient for the online presence; in the age of Smartphone, an efficient way to get a global audience and reach more people is to have your own business mobile app.

Today customers are surfing through the internet very frequently and easiest way to reach them is to have both web and mobile presence. When you have decided to develop a mobile app for your business, the major question that must be answered in the beginning is in which technology the application is to be developed.

You have to make a decision between the choices native vs. multi-platform mobile application.

Benefits of having multi-platform mobile app for your business
  • · Higher Market Potential – With creating a multiplatform application for your enterprise, you can reach the maximum of your target audience. As you will be available on various platforms, your online presence will be increased and that will generate higher market potential for the business.
  • ·      Less Turnaround Time - As the app will be developed with cross platforms in order to achieve the functionality of all, rather than creating it for multi-platform from the scratch separately, it needs less time for development. Also, the codes used to create these applications can be reused again and again. So the turnaround time taken to develop the app is less. Sooner the app will be created, and sooner you will be getting the benefits.
  • ·   Cost effective - Multiplatform development is cost effective as it requires only single skills to develop. Less efforts and skills applied while making the app equals lower cost.  The process of developing cross-platform application gets quick and quality testing also become simpler; this result in reducing the cost involve in development. Multiplatform app allows businesses to enhance ROI.
  •    Technical barriers become less - Working with multiplatform tools such as Action-Script & Flex JavaScript and HTML are easier. They help the developer in reducing the barriers generated during the development process. When the technical barriers are reduced the developers can easily focus on creating the application.
  • ·    Increase in Revenue - Creating an app for diverse platforms increase the chances of finding buyers with spending same cost for developing single platform app. In addition to it, if it becomes popular in one platform its effects are seen on other platforms really soon.

While different applications are introduced frequently and users are expanding, there is not a single platform that can fulfill all the needs at once. The best mobile App developers around the world have shown their interest in multi-platform mobile app development.

Baymediasoft is a creative mobile app development company having vast experience in creating an irreplaceable multiplatform mobile app for different businesses.
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